Our PR team supports our customers by both growing awareness of their brands and in tactically enhancing their reputations through a range of positioning strategies.
Typically we build a PR plan with customers as part of onboarding and regularly thereafter, encompassing both the identification of subjects that will best promote those brands, and in creating the copy for each piece to appropriately share the desired narrative.
Once the plan is agreed, a PR diary is created to schedule the distribution of content across relevant channels, including traditional media, social media, and other content platforms.